What is Coaching?

For the past ten years there has been considerable interest in coaches and mentors - among human resource directors, organisation development consultants, management consultants, trainers and facilitators. In the last twenty years, corporate structures have evolved away from control of employees towards trust and collaboration, teaching every employee to think and behave like a leader.

The emphasis has been on accelerating performance for individuals and the organisation. Teamwork, empowerment and improved business performance have been the focus within organisations. However, if organisations are going to make long lasting changes, the individuals within them must change first. Coaching came onto the work scene in the '80s and today we see a shift taking place within the workplace.

Stability and certainty have given way to technological change, political upheaval, economic and community crises - and people at work are affected in every aspect of their personal and professional lives.

One resource that has increased the ability to deal with ambiguity and uncertainty is that of the personal or professional coach.

• Coaches look for shifting advantages within the change process.
• Coaches facilitate behavioural change and self-responsibility in their clients.
• Coaches improve performance, visioning, teamwork and the ability to take risks.

What Does A Coach Help You To Do?

• To focus on what you want rather than what you don't want
• To define your outcomes and ensure that they do happen
• To really understand and prioritise what is important to you about your business or career
• To move from where you are now in your business or career to where you want to be
• To achieve goals that are currently eluding you
• To think about yourself and your business or career in a new way
• To be self-motivated to ensure you achieve your goals
• To build self-esteem, integrity and experience
• To achieve personal mastery